Modern Mills Company · Madinah, SA
Posted:
JOB PURPOSE: To supervise and drive the execution of flour sales activities across assigned markets and customer segments at Modern Mills Company (MMC). The role is responsible for leading a team of sales representatives to achieve volume, revenue, and market penetration targets for flour products, while strengthening customer relationships, ensuring pricing discipline, and supporting MMC s commercial strategy. KEY ACCOUNTABILITIES: Customer Relationship Management Build and maintain strong relationships with bakeries, distributors, wholesalers, and key flour customers. Act as the primary escalation point for customer issues related to pricing, delivery coordination, and service quality. Support retention of strategic and high-volume flour customers. Sales Cycle Management Execute MMC s flour sales strategy within the assigned territory and customer segments. Ensure achievement of monthly and annual sales targets (volume, revenue, and mix). Support the introduction of new flour products, grades, or packaging formats. Territory Management Develop a deep understanding of flour market dynamics, customer demand patterns, and competitive activity. Monitor competitor pricing, product positioning, and market share movements. Identify opportunities for growth in existing and new flour customer segments. Team Supervision & Performance Management Supervise, coach, and develop the flour sales team to improve performance and capability. Monitor individual KPIs including volume targets, customer coverage, and collections discipline. Address underperformance through coaching, corrective actions, and development plans. Reporting and Analysis Prepare regular sales performance reports covering volume, revenue, customer trends, and variances. Analyse flour sales data to identify risks, opportunities, and improvement actions. Provide insights and recommendations to Sales Management to support decision-making. QUALIFICATIONS, EXPERIENCE, & SKILLS: Minimum Qualifications: Diploma Degree or University degree, in business, marketing, or related field. Minimum Experience: 5-6 years of relevant experience in sales or marketing operations or related fields, including experience in the FMCG industry Language Requirements: Arabic: Working knowledge, Advanced is preferred. English: Working knowledge, Advanced is preferred.