Marketing Manager

About this opportunity

GCC Group is a Dubai-headquartered corporate services, legal structuring and capital markets group operating as GCC Solutions, GCC Law, Gulf Equity Partners and Gulf Trust, with offices in Abu Dhabi, Riyadh and Kuwait. We are a small, senior team serving founders, family offices, fund managers and international companies entering the Gulf. THE ROLE You own marketing for a four-brand group - the positioning, the brand, the website, the content and the campaigns that put qualified enquiries in front of the commercial team. This is a hands-on role in a small firm: you will set the direction and then do the work, bringing in freelancers and agencies where it makes sense. It is also a visible one. Our market is relationship-driven, so events, partnerships and the credibility of what we publish matter as much as any campaign metric. Success looks like a consistent brand across four entities, a steady flow of qualified inbound interest, and marketing the commercial team can point at and say it worked. Reports to: Managing Director. Based on-site in Dubai. RESPONSIBILITIES Strategy and reporting Own the annual marketing plan, calendar and budget, aligned to commercial targets Define audiences, positioning and messaging across the four group brands Set KPIs per channel and report monthly on performance, spend and return Website, content and SEO Own the group websites: content, structure, updates and performance Write and publish thought leadership, case studies and articles that stand up in front of a fund manager or a family office Own SEO - keyword strategy, on-page optimisation, technical hygiene, backlinks Manage the web development partner on structural changes and fixes Monitor analytics and act on what they show Social and campaigns Own the group's presence on LinkedIn and other relevant platforms Create, commission and schedule content - copy, graphics, short-form video Manage community engagement promptly and on-brand Plan and run integrated campaigns tied to commercial objectives Manage paid advertising across Google and paid social: budget, targeting, creative and reporting Build and run email marketing: segmentation, newsletters, nurture sequences Brand and collateral Maintain and enforce brand guidelines across every touchpoint Produce and maintain the collateral library: company profiles, brochures, pitch decks, one-pagers, templates Quality-control all output, in-house or freelance Lead generation and commercial support Capture, qualify and route inbound leads to the commercial team, and keep CRM marketing data clean Support exhibitions, conferences and company-hosted webinars Draft press releases and identify award, sponsorship and partnership opportunities WHAT WE ARE LOOKING FOR Bachelor's degree in Marketing, Communications, Business or a related field Five or more years of progressive marketing experience, including at least two owning a marketing function or running campaigns end to end A portfolio you can show - social growth, content, campaigns or sites you have personally run Experience managing websites on a CMS such as WordPress, and working with developers and designers Excellent written English - able to produce polished copy for web, social, email and print without supervision Working knowledge of SEO, Google Analytics, Google Ads, Meta Business Suite and LinkedIn Campaign Manager Competent with Canva or Adobe Creative Suite, and basic video editing Comfortable with email marketing and CRM platforms such as Mailchimp, HubSpot or Zoho Data-literate - builds reports, reads dashboards, decides from numbers Organised self-starter, able to run several projects to deadline with minimal oversight Currently in the UAE with a transferable visa or eligible for a new employment visa Preferred: experience marketing professional services, legal, financial or B2B, particularly to founders, family offices or fund managers; familiarity with the UAE and wider Gulf market; Arabic; marketing automation and lead nurturing; photography, video or motion graphics. WHAT WE OFFER Full ownership of marketing across a four-brand group, reporting directly to the Managing Director A clear growth path to Head of Marketing as the function scales Employment visa, medical insurance, annual leave and end-of-service benefits per UAE labour law