Social Media Marketing Specialist

About this opportunity

Social Media Marketing Specialist Al Rayah Driving School – Qatar Key Responsibilities: Manage all social media platforms and pages of Al Rayah Driving School. Plan, create, and execute social media marketing campaigns. Manage paid advertising campaigns, including audience targeting, budget allocation, and performance monitoring. Create engaging content, including posts, reels, videos, stories, and promotional materials. Develop and maintain a monthly social media content calendar. Monitor campaign performance, analyze insights, and prepare regular reports. Respond to online engagement and coordinate with the team to support customer inquiries and lead generation. Ensure consistent branding and timely updates across all social media platforms. Identify new digital marketing opportunities to increase brand awareness, customer engagement, and course registrations. Requirements: Proven experience in social media management and digital marketing. Hands-on experience managing platforms such as Instagram, Facebook, TikTok, and Snapchat. Experience running paid advertising campaigns, particularly Meta Ads. Strong content creation skills, including video shooting, editing, reels, and graphic design. Knowledge of digital marketing analytics, campaign optimization, and lead generation. Creative thinking, good communication skills, and the ability to work independently. Experience in the Qatar market is an advantage. Location: Qatar Join Al Rayah Driving School and help us accelerate our digital growth!