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Service Advisor - Land Rover Roaring Fork in Glenwood Springs, CO at Sonic Automotive
Date Posted: 9/24/2025
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Job Snapshot
About
Land Rover Roaring Fork,a Sonic Automotive dealership, is one of the fastest-growing luxury dealerships in the country and we’re doing things the right way - world-class guest service, pride in our craft, and real career growth for our team.
Sonic Automotive is a multi-billion dollar Fortune 500 company and one of the largest automotive dealer groups in the country with 100+ dealerships nationwide across 25 brands.
Compensation:
- Performance Based Earnings:
- $75,000 - $120,000+ / year
Why live here?
Our dealership is located inGlenwood Springs, CO, in the heart of the Roaring Fork Valley.
Here, your time off is just as rewarding as your time on the job: white water rafting, fly fishing, hiking, biking, skiing, snowboarding, live music, great restaurants, and a vibrant mountain community.
Job Description
Summary
As aService Advisor,you will be a key member of our service team, responsible for providing outstanding customer service and ensuring the smooth operation of the service department. You will serve as the liaison between customers and our skilled technicians, ensuring that customer vehicles are properly diagnosed, serviced, and repaired in a timely manner.
Duties and Responsibilities
- Greet customers in a friendly, professional, and hospitality-driven manner, ensuring a luxury brand experience.
- Listen to customer concerns and accurately document vehicle issues.
- Provide clear, consultative explanations of recommended services and repairs to promote transparency and trust.
- Leverage product knowledge and service history to identify maintenance opportunities that drive service revenue while adding value for the customer.
- Communicate estimated costs, obtain approvals, and proactively offer service packages or upgrades when appropriate.
- Schedule appointments strategically to optimize shop productivity and technician efficiency.
- Coordinate with service technicians to ensure timely completion of repairs and effective workload distribution.
- Keep customers informed throughout the service process with timely updates and realistic repair timelines.
- Create and maintain detailed service records to support warranty claims and future business.
- Prepare and explain invoices to customers, including breakdowns of services performed and any upsells.
- Contribute to department profitability through consistent sales performance, RO accuracy, and adherence to margin goals.
- Follow up with customers post-service to ensure satisfaction, retain business, and encourage return visits.
- Resolve customer issues promptly and professionally to protect CSI and service retention.
- Stay informed on the latest OEM technologies, service bulletins, and brand initiatives to drive value-based recommendations.
- 1+ years of experience as a Service Advisor in an automotive dealership.
- Strong communication and customer service skills.
- Knowledge of automotive systems and basic technical understanding.
- Ability to multitask and thrive in a fast-paced environment.
- Excellent organizational and time-management skills.
- Familiarity with service department operations and procedures.
- Valid driver's license and a clean driving record.
- All applicants must be authorized to work in the USA.
- All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, and valid driver license.
Preferred Qualifications:
- Experience using and working with CDK
- Previous Land Rover experience
Compensation:
- Performance Based Earnings:$75,000 - $120,000+ / year
- If meeting and exceeding store goals and quotas
*The Service Advisor Position has a Pay Scale consisting of the following elements and ranges. Wages include monthly draw of one-thousand dollars a month. The position may also pay commission compensation which is based on the value or amount of closed repair orders achieved from $0.00 (if no sales are made) without any upper limit other than sales performance. The position also may also pay a production bonus based on individual or team performance that may range from $0.00 (if baseline benchmarks are not met) without any fixed upper limit*
Schedule:
- FULL-TIME
- Sundays Always Off
- Saturday Availability Required
Perks & Benefits:
- Medical, Dental & Vision Insurance
- 401(k) with Company Match
- Paid Time Off that Grows with You
- Sundays Always Off
- Closed on Thanksgiving & Christmas
- Employee Pricing on Purchases & Leases
- Free & Discounted Gym Membership Options
- Exclusive Travel Deals on Hotels, Rentals & Airfare
- Career Growth in a Fortune 500 Company
All your information will be kept confidential in accordance with EEO guidelines
Freqently Asked Questions
Luxury dealerships like Land Rover Roaring Fork in Glenwood Springs show a growing need for skilled Service Advisors due to high customer expectations and complex vehicle technologies. This demand often surpasses general automotive service roles, reflecting a premium market focused on personalized, expert service experiences.
Service Advisors in Roaring Fork Valley must balance seasonal fluctuations in service demand tied to tourism and outdoor activities. Additionally, clients expect prompt, transparent communication reflecting luxury brand standards, demanding sharp multitasking and local knowledge to enhance customer satisfaction.
A Service Advisor excels in customer relationship management, technical understanding of vehicles, and translating complex repair needs into accessible language. Unlike general consultants, they also strategically manage repair order flow and optimize technician schedules to maximize productivity and service quality.
Starting as a Service Advisor opens pathways to roles like Service Manager or Parts Manager, leveraging customer service expertise and operational knowledge. Continuous learning about automotive technologies and sales performance can also lead to regional or corporate leadership positions within large dealership groups.
At Sonic Automotive, Service Advisors embody a luxury brand experience through hospitality-driven interactions. The company emphasizes performance-based earnings and career growth, encouraging advisors to blend technical skill with consultative communication, aligning service delivery with Sonic’s Fortune 500 standards.
Working with Land Rover Roaring Fork offers immersion in a luxury automotive environment backed by Sonic Automotive’s vast resources. Advisors here engage with high-end clientele seeking meticulous service, supported by advanced training and a community-centered culture unique to Glenwood Springs.
Service Advisor earnings between $75,000 and $120,000+ annually in Glenwood Springs align competitively with Colorado’s luxury automotive sector. Performance incentives and bonuses further enhance income potential, balancing local living costs with rewarding pay tied to sales and service excellence.
Proficiency in automotive systems fundamentals, service history interpretation, and familiarity with OEM updates are crucial. This expertise enables advisors to clearly explain diagnostic findings and maintenance options, building customer trust and facilitating informed decision-making.
Experience with CDK platforms streamlines service order management and customer database handling, making it a valuable asset. Candidates familiar with CDK can adapt quicker and contribute to operational efficiency, which is highly regarded in fast-paced dealership environments like Sonic Automotive.
Sundays off provide Service Advisors with guaranteed personal time, promoting a healthier work-life balance in an otherwise busy retail service setting. Saturday availability supports peak customer demand while allowing midweek rest, aligning with Glenwood Springs’ vibrant outdoor lifestyle and community activities.
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