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Field Marketing Coordinator Job Details
Checkers Drive-in Restaurants, Inc.
Location : Tampa, FL, 33602
Job Type : Full Time / Part Time
Date Posted : 27 November 2025
Field Marketing Coordinator
Tampa, FL, US, 33607
At Checkers & Rally’s, we are dedicated to making a difference for our Franchisees, Teams, and Guests through bold and original flavors. Since our first grill, our mission has been to deliver irresistible burgers, our signature seasoned fries, and delicious treats at great prices.
Are you organized, creative, and a strong communicator? If so, you might be the right fit for our Field Marketing team! We’re seeking a Field Marketing Coordinator to support the Senior Field Marketing Manager in executing local and regional marketing initiatives for Checkers & Rally’s Drive-In Restaurants. This role focuses on the administrative and logistical aspects of field marketing, ensuring campaigns, events, and promotions run smoothly. You'll collaborate with franchisees, brand teams, digital teams, and external partners to help drive strategic initiatives for the brand.
This role is based in Tampa, FL and offers a hybrid work environment: In-Office at least 3 days/week, working out of our Restaurant Support Center (RSC).
Position Accountabilities
Responsible for administering timelines, calendars, project trackers, and budgets.
Process purchase orders, invoices, vendor coordination, and budget tracking.
Maintain the marketing portal and organize records.
Compile campaign metrics and event sales results, obtain field feedback, and assist with ROI reporting.
Attend meetings with the Senior Field Marketing Manager and take notes as needed.
Coordinate events and campaigns.
Support the execution and communication of local events, sponsorships, and logistics.
Prepare presentations, reports, and recaps for stakeholders.
Ensure that field teams have the necessary tools and resources for success.
Track and execute requests, escalating to the Senior Field Marketing Manager as needed.
Coordinate with print vendors for marketing items.
Share updates with field teams and attend cross-functional meetings.
Employment Standards
Excellent verbal and written communication skills.
Excellent interpersonal, negotiation, and conflict resolution skills.
Excellent organizational skills and attention to detail.
Excellent time management skills with a proven ability to meet deadlines.
Proficient with Microsoft Office Suite or related software.
Experience with project manager software preferred.
Able to work independently or collaboratively in a team environment.
Education
A Bachelor's Degree or equivalent work experience in Marketing or a related field is preferred.
Experience
1–2 years of hands-on experience in marketing coordination, admin support, or project management. Bonus points if you’ve worked in restaurants, retail, or with franchisees.
Multitasking Master: You’re comfortable juggling multiple projects at once without breaking a sweat. Fast-paced environments? You thrive in them — staying organized, focused, and getting things done.
Essential Physical Requirements
- The individual must live in the greater Tampa Bay area and is required to be in the Restaurant Support Center 3 days per week, at a minimum.
The ability to travel is required to attend off-site meetings and support field events.
Ability to sit for prolonged periods in one location, which may be restricted to the employee’s workstation.
Ability to lift and/or move up to 20 pounds.
Competencies
Action Oriented: Enjoys working hard; is action oriented and full of energy for the things he/she sees as challenging; not fearful of acting with a minimum of planning; seizes more opportunities than others.
Written Communication: Is able to write clearly and succinctly in various communication settings and styles; can get messages across that have the desired effect.
Composure: Is cool under pressure; does not become defensive or irritated when times are tough; is considered mature; can be counted on to hold things together during tough times; can handle stress; is not knocked off balance by the unexpected; doesn’t show frustration when resisted or blocked; is a settling influence in a crisis.
Attention to Detail: Has a proactive approach to work, characterized by a readiness to take initiative and tackle challenges head-on. Demonstrates high energy and enthusiasm for their tasks and actively seeks opportunities for improvement or advancement. Thrives in dynamic environments.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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Nearest Major Market:TampaJob Segment:Field Marketing, Project Manager, Marketing, Technology
Freqently Asked Questions
Tampa’s marketing sector is growing, but the field marketing coordinator role remains moderately competitive due to increasing demand for skilled coordinators who bridge sales and marketing. Candidates with strong local networking and familiarity with regional consumer trends often stand out in this market.
Certifications like HubSpot Marketing Software, Google Analytics, or event planning credentials can enhance a field marketing coordinator’s appeal in Tampa’s market. Employers here value practical marketing skills paired with knowledge of digital tools, reflecting Tampa’s blend of traditional and digital marketing approaches.
Success hinges on strong organizational abilities, communication skills, and familiarity with on-site marketing campaigns. Understanding sales coordination and event logistics is critical, alongside proficiency in data tracking and collaboration with sales teams to optimize field marketing efforts.
Many progress from coordination roles to managerial positions overseeing broader marketing strategies or field operations. Gaining experience in campaign analytics, leadership, and cross-functional team management can pave the way to senior marketing or director-level roles.
Typical responsibilities include organizing promotional events, liaising with sales teams, coordinating field staff schedules, and tracking campaign performance metrics. This role demands balancing creative marketing initiatives with efficient operational execution on the ground.
Checkers emphasizes fast-paced, community-focused campaigns, so coordinators often manage localized promotions that drive foot traffic. The role integrates brand consistency with innovative field tactics designed to engage Tampa’s diverse consumer base effectively.
Coordinators must adapt to rapid campaign turnaround times and coordinate across multiple store locations. Balancing brand standards with regional preferences is key, requiring flexibility and real-time problem-solving to ensure marketing initiatives resonate locally.
Salaries typically range from $45,000 to $58,000 annually, depending on experience and company size. Tampa’s market offers competitive compensation aligned with regional cost of living, reflecting demand for skilled marketing coordinators who can drive field sales effectively.
Tampa’s traffic patterns and public transit availability influence commute times; proximity to major highways can ease daily travel. Candidates often consider commute length when evaluating job offers, as field coordinators frequently travel to various event sites and retail locations.
Local businesses increasingly seek coordinators with digital marketing and event management skills. Post-pandemic recovery has accelerated demand for versatile field marketers who can navigate hybrid campaigns, indicating rising opportunities for coordinators familiar with both traditional and online marketing.
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