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BDC Coordinator
Sonic Automotive
Location : Charlotte, NC, 28202
Job Type : Full Time
Salary : $84,000.00
Date Posted : 1 December 2025
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BDC Coordinator - Town and Country Toyota in Charlotte, NC at Sonic Automotive
Date Posted: 10/25/2025
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Job Snapshot
About
Town and Country Toyota, is a Sonic Automotive Dealership.
Sonic Automotive is a Fortune 500 company that is transforming the way people shop for, buy and service their vehicles. Our talented team work together to ensure we provide an experience unmatched by our competitors.
Our associates are happy to work here because:
- We boast the lowest turnover in the industry.
- We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
- We are committed to developing and promoting within the company.
- We are technology based - most jobs use IPads or IPhones that we provide.
- Our benefits are extremely competitive with Medical, dental, vision, HSA, 401k and PTO.
- We encourage peer to peer teamwork and recognition.
- Special benefits to purchasing and leasing a car.
- Personal Automotive Concierge Service.
If you want to find out more about the types of jobs we have here, we've highlighted a few.
We're proud of what we're doing here. Come and join us!
Job Description
The Service BDC Associate is responsible for generating appointments with customers that contact
Duties and Responsibilities:
· Respond to internet inquiries with courtesy, accuracy and professionalism.
· Promptly and accurately enter all customer inquiry data into the CRM.
· Generate service appointments.
· Conduct phone surveys to assess customer preferences and quality of experience.
· Effectively utilize lead management tools.
· Compile all necessary reports, forms and other documentation on a timely basis.
· Perform cashier duties as requested.
· Perform other job-related duties as assigned.
· Exhibit ethical behavior, provide the highest degree of customer satisfaction and be honest in all aspects of dealing with customers. Coordinator
****Candidate must possess good communication skills and be able to multitask in a fast and growing environment.****
- Previous experience in either a high-volume call center environment or quota-driven role.
- Excellent interpersonal skills over the phone.
- Goal-driven to meet and exceed store appointment goals.
- Ability to work independently and as part of a team in a fast paced environment
- Strong organizational and time management skills
- All applicants must be authorized to work in the USA.
- All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, and valid driver license.
Preferred Qualifications:
Previous BDC experience for an automotive dealershipCompensation:
Monthly draw plus commission. Expected income of $84,000.00 to $$125,000.00
Schedule
- FULL TIME
- Weeked Availability Required
Perks & Benefits:
- Medical, Dental & Vision Insurance
- 401(k) with Company Match
- Paid Time Off that Grows with You
- Sundays Always Off
- Closed on Thanksgiving & Christmas
- Employee Pricing on Purchases & Leases
- Free & Discounted Gym Membership Options
- Exclusive Travel Deals on Hotels, Rentals & Airfare
- Career Growth in a Fortune 500 Company
All your information will be kept confidential in accordance with EEO guidelines
Freqently Asked Questions
Strong verbal and written communication is vital for a Bdc Coordinator, especially handling high-volume calls and internet inquiries professionally. Being able to multitask while maintaining courtesy and accuracy ensures appointments are efficiently generated and customer satisfaction remains high.
Unlike general administration, a Bdc Coordinator focuses heavily on responding to customer inquiries, generating service appointments, and managing CRM data precisely. The role demands balancing call center intensity with organizational skills to meet aggressive appointment goals in a technology-driven environment.
Starting as a Bdc Coordinator opens pathways to roles like Bdc Manager or Service Manager. Companies like Sonic Automotive emphasize internal promotion and training, making it feasible to advance through leadership roles by demonstrating goal achievement and customer service excellence.
Yes, Sonic Automotive offers perks such as exclusive employee vehicle pricing, paid time off that increases with tenure, and guaranteed Sundays off. Their award-winning training programs and technology tools also contribute to a supportive work atmosphere, reducing turnover.
Charlotte’s automotive sector is growing, with moderate competition for Bdc Coordinator roles due to the city's expanding dealership network. Candidates with CRM proficiency and call center experience tend to stand out, especially for Fortune 500 companies like Sonic Automotive.
The expected income at Sonic Automotive ranges from $84,000 to $125,000 annually, which is competitive compared to national figures. Factors like dealership size, commission structure, and local cost of living contribute to these attractive compensation figures in Charlotte.
The Charlotte market demands adaptability to a fast-growing environment with weekend availability and high call volumes. Coordinators must also navigate local customer preferences and competition, requiring strong time management and multitasking abilities to meet store appointment targets.
Sonic Automotive equips Bdc Coordinators with tools like iPads and iPhones, enhancing lead management and CRM accuracy. This tech-forward approach streamlines appointment scheduling and customer follow-ups, fostering efficiency and a modern work experience.
Applicants must pass background checks, motor vehicle records reviews, drug tests, and demonstrate legal work authorization. The process emphasizes candidates’ ability to handle quota-driven roles, multitask effectively, and maintain ethical customer interactions.
The culture prioritizes teamwork, peer recognition, and career development, which foster a collaborative and motivating environment. Bdc Coordinators benefit from ongoing training awards and a supportive atmosphere that encourages growth within the company.
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