SKU Content Director= Manhattan NY
We are seeking a Director Of Product Content Descriptions to become an integral part of our team!
Job Overview:
Client seeks a dynamic and visionary Director of Content to lead our content operations and shape the strategic direction of our content creation. This pivotal role oversees the management of content for over 400,000 products, ensuring exceptional quality, accuracy, and engagement across images, videos, written content, specifications, and accessories. The successful candidate will spearhead a robust content strategy that amplifies brand values, captivates our professional audience, and drives deeper customer interaction.
As a key leader, you will orchestrate cross-functional collaboration with content teams, product managers, and manufacturers to maintain a seamless and efficient Product Information Management (PIM) system. Your operational expertise will ensure flawless execution, while your strategic foresight will position as a leader in eCommerce content innovation. This is an opportunity to make a transformative impact at a globally recognized retailer, leveraging data-driven insights and creative leadership to elevate the customer experience.
Essential Responsibilities:
• Oversee the accurate, timely, and high-quality completion of content for over 400,000 products, ensuring consistency and alignment with brand standards.
• Architect and implement a forward-thinking content strategy that reflects core values, enhances audience engagement, and drives measurable outcomes.
• Foster strategic partnerships with manufacturers, content team leaders, and product managers to eliminate gaps in product information and streamline workflows.• Lead a team that does PDP pages / Product Descriptions
Specific Knowledge, Skills and Abilities:
• Deep expertise in eCommerce content management, with a proven track record of managing high-volume product catalogs at scale.
• Comprehensive understanding of core product categories and the ability to translate technical details into compelling content.
• Strong alignment with brand identity, audience, and customer-centric approach.
Skills
• Exceptional operational leadership, with demonstrated experience in managing complex workflows and large teams in a fast-paced environment.
• Proficiency in leveraging analytics and reporting tools to derive actionable insights and drive content strategy.
• Outstanding communication and presentation skills, with the ability to articulate strategic visions to diverse stakeholders, including executive leadership.
Abilities
• Adept at building collaborative relationships across all levels of the organization, from content creators to C-suite executives.
• Direct and impactful communicator, capable of navigating complex challenges with clarity and tact.
• Proven ability to lead with agility, balancing strategic innovation with operational precision.
Preferred Education, Experience and Licenses:
• Extensive experience in eCommerce, with a robust network of industry contacts and a history of driving content excellence.
• Previous tenure in a director-level or equivalent role, with a demonstrated ability to lead transformative initiatives.
• Experience managing departments of 50+ team members, with a focus on fostering high-performing, collaborative teams.
Freqently Asked Questions
In Rockville Centre, NY, a SKU Content Director often navigates a competitive retail and ecommerce environment, requiring nuanced knowledge of local consumer trends and supply chain collaboration. The proximity to NYC also means faster innovation cycles and heightened expectations for content precision and scalability.
Handling extensive catalogs demands exceptional organizational skills and tech-savviness to maintain accuracy at scale. Balancing quality and volume, plus aligning content with brand voice, requires strategic oversight, robust workflows, and constant cross-team coordination to avoid information gaps.
Top SKU Content experts combine deep product knowledge with operational leadership and data-driven decision-making. Their ability to translate technical specs into engaging narratives while driving content strategy is crucial, alongside fostering teamwork and adapting to fast-paced, evolving ecommerce landscapes.
Advancement often leads to senior executive positions such as VP of Content Strategy or Chief Product Officer. Directors gain transferable skills in scaling content operations and strategic influence, making them attractive candidates for global ecommerce firms or innovative retail technology companies.
Affinity Search emphasizes a collaborative leadership style where SKU Content Directors are pivotal in bridging content teams, product managers, and manufacturers. The company values innovative content strategies that amplify brand impact and foster data-informed creativity within a fast-moving retail context.
Affinity Search prioritizes seamless product information management and cross-functional teamwork, so SKU Content Directors are tasked with orchestrating complex workflows and ensuring consistency. Their role blends operational precision with visionary content planning, directly shaping customer engagement metrics.
Given the seniority and scale of responsibility, salaries typically range from $130,000 to $180,000 annually in Rockville Centre, reflecting the region's competitive ecommerce market and cost of living. Compensation often includes performance bonuses tied to content engagement and operational efficiency.
Rockville Centre offers manageable commutes compared to Manhattan, though peak hours can add time. Directors benefit from local transit options and suburban amenities, which can enhance work-life balance by reducing travel stress, allowing more focus on strategic content leadership.
Awareness of shifting ecommerce patterns, including increased demand for omnichannel content and personalized product experiences, is vital. Rockville Centre's proximity to major retail hubs means directors must stay ahead of digital innovation and consumer behavior changes to maintain competitive content.
Affinity Search's SKU Content Director position combines high-level strategic content oversight with large-scale operational management, mirroring trends in US content marketing leadership that emphasize data-driven strategies, cross-department collaboration, and innovation in product storytelling.
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