Summary /Job Purpose
The Leasing Sales Director generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.
Main Responsibilities
- Assists in the development of the Marketing Plan and Key account action plans.
- Cultivates lead sources through direct sales calls/ appointments, cold calls, telemarketing, etc.
- Establishes and maintains close contact with assigned accounts and target accounts.
- Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
- Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
- Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s/Community’s strengths and competitor’s weaknesses and capabilities.
- Controls departmental expenses on the property’s behalf to minimize hotel costs.
- Maintains active involvement in assigned community and industry organizations.
- Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
- Be aware of guest satisfaction scores and work toward increasing departmental and overall guest
and resident satisfaction.
- Performs other duties as assigned.
Qualification Standards
- Bachelor’s degree in business or equivalent combination of education and experience.
- Minimum of five years of hospitality sales experience. Minimum of three years of management
experience.
- Excellent leadership skills and strong revenue management skills. Must be innovative and selfmotivated.
- Must be able to work independently and have the drive to succeed.
- Knowledge of local competition and general industry trends
- Strong interpersonal and communication skills
- Excellent decision-making ability and analytical skills
- Knowledge of a variety of computer software applications
Freqently Asked Questions
Thriving as a Director of Sales in Chalmette requires a blend of innovative leadership, strong interpersonal skills, and a strategic mindset tailored to local market dynamics. Understanding regional customer behavior and maintaining active community involvement are critical to driving sales and occupancy in this area.
Successful Directors of Sales prioritize maximizing revenue while fostering strong customer relationships. This involves analyzing market trends, tailoring sales approaches, and ensuring exceptional guest experiences, which collectively boost occupancy rates and maintain high satisfaction scores.
After serving as a Director of Sales, professionals often advance to executive roles such as Vice President of Sales or Chief Revenue Officer. These positions demand expanded strategic oversight, broader market influence, and the ability to lead multiple teams across regions or business units.
Affinity Search emphasizes local market expertise for their Director of Sales, encouraging candidates to leverage community relationships and regional knowledge. This approach helps align sales strategies with Chalmette’s unique demographic and competitive landscape, fostering sustainable growth.
Affinity Search offers a dynamic setting where Directors of Sales engage deeply with both client needs and market trends, supported by a collaborative culture. Their focus on ethical interpersonal relations and data-driven decision-making sets them apart in the sales leadership space.
Chalmette’s hospitality and sales sectors are moderately competitive, with demand rising for leaders skilled in revenue management and community engagement. Candidates should prepare to demonstrate local market knowledge, leadership acumen, and a track record of driving occupancy and sales growth.
Directors of Sales in Chalmette typically earn between $90,000 and $130,000 annually, depending on experience and company size. Given the hospitality focus, compensation often includes performance bonuses tied to occupancy and revenue milestones, reflecting the role's impact on business success.
Certifications like Certified Hospitality Sales Professional (CHSP) or advanced sales and leadership training are valued, alongside proficiency in CRM software and data analytics. Local market insight and experience managing sales operations within the hospitality industry significantly enhance candidacy.
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