Ralph Lauren
Career Opportunity
FT Brand Ambassador
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Position Overview
Essential Duties & Responsibilities
Understands and delivers sales and profit performance, understanding key tools and resources to drive sellingSupports the store in the execution of company initiativesSupports and participates in team training to execute business resultsCreative in thinking of new way to engage clients and reach out to a wider client baseIs the ideal representative of the customer experience expectations in storeEngages in store client initiatives and community outreachChampion of RL core valuesEmbraces RL "More ways to shop" and new technologySupports a collaborative environment with the customer at its coreEngages in networking and sourcing talentProvides on going feedback to Management on successes and opportunitiesBroaden customer accessibility to product discovery - QR codes, digital catalogs, virtual stores.Maintains exceptional productivity standards through store executionUpholds all company policies and proceduresProvides necessary feedback to Management on category opportunities or needs.Ensures sales floor and all store standards are met at all time.Experience, Skills & Knowledge
Ability to effectively communicate with customers and store personnelAbility to operate the register, stand, move and walk for multiple hoursPlanning and prioritization/time management skillsFreqently Asked Questions
Success as a Ft Brand Ambassador in Gurnee involves strong communication, adaptability to store tech like QR codes, and creativity in engaging diverse shoppers. Local customers value personalized experiences, so tailoring outreach using digital catalogs and in-person connections is key to excelling in this role.
Beginning as a Ft Brand Ambassador often opens doors to roles in retail management or specialized brand marketing within Illinois. Developing sales expertise, client engagement strategies, and leadership skills can lead to supervisory positions or regional brand representative roles, especially in established companies like Ralph Lauren.
Many believe brand ambassadors only hand out samples, but full-time roles demand consistent sales performance, community engagement, and tech-savvy product promotion. The job requires multitasking between customer interaction, training participation, and providing actionable feedback to optimize store strategies.
Gurnee's retail sector shows a rising demand for brand ambassadors with digital proficiency and local networking skills. Employers increasingly seek candidates capable of leveraging technology for product discovery, reflecting a shift toward omnichannel retail experiences in this suburban Chicago hub.
While Gurnee offers growing opportunities with regional malls, downtown Chicago remains more saturated with brand ambassador roles, especially for luxury and nightlife brands. Candidates in Gurnee benefit from less competition but may need to emphasize flexibility and tech fluency to stand out.
Ralph Lauren expects its Ft Brand Ambassadors to embody brand values through exceptional client engagement and proactive sales efforts. Ambassadors contribute to community outreach and use innovative tools like digital catalogs to enhance customer accessibility, reflecting a premium retail experience.
Ralph Lauren emphasizes balancing traditional customer service with modern technology integration. Unlike some brands, ambassadors here actively participate in team training and community initiatives, promoting a collaborative culture that aligns with the company’s heritage and evolving shopping methods.
Full-time Brand Ambassadors in Gurnee typically earn between $30,000 and $40,000 annually, reflecting local market rates. Compensation varies with experience and company scale, but positions at premium brands like Ralph Lauren may offer additional incentives tied to sales performance.
While formal certifications aren't mandatory, skills in POS systems, customer relationship management, and social media marketing boost prospects. Knowledge of local consumer trends and experience with digital sales tools can set candidates apart in the competitive Gurnee retail environment.
Gurnee’s location near major highways makes commuting manageable for most, enhancing work-life balance for Brand Ambassadors. However, peak shopping hours may require flexible scheduling. Proximity to Chicago can also attract candidates willing to commute for premium retail roles.
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