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Summary /Job Purpose
The Leasing Sales Director generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.
Summary /Job Purpose
The Leasing Sales Director generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.
Main Responsibilities
- Assists in the development of the Marketing Plan and Key account action plans.
- Cultivates lead sources through direct sales calls/ appointments, cold calls, telemarketing, etc.
- Establishes and maintains close contact with assigned accounts and target accounts.
- Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
- Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
- Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s/Community’s strengths and competitor’s weaknesses and capabilities.
- Controls departmental expenses on the property’s behalf to minimize hotel costs.
- Maintains active involvement in assigned community and industry organizations.
- Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
- Be aware of guest satisfaction scores and work toward increasing departmental and overall guest
and resident satisfaction.
- Performs other duties as assigned.
- Assists in the development of the Marketing Plan and Key account action plans.
- Cultivates lead sources through direct sales calls/ appointments, cold calls, telemarketing, etc.
- Establishes and maintains close contact with assigned accounts and target accounts.
- Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
- Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
- Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s/Community’s strengths and competitor’s weaknesses and capabilities.
- Controls departmental expenses on the property’s behalf to minimize hotel costs.
- Maintains active involvement in assigned community and industry organizations.
- Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
- Be aware of guest satisfaction scores and work toward increasing departmental and overall guest
and resident satisfaction.
- Performs other duties as assigned.
Qualification Standards
- Bachelor’s degree in business or equivalent combination of education and experience.
- Minimum of five years of hospitality sales experience. Minimum of three years of management
experience.
- Excellent leadership skills and strong revenue management skills. Must be innovative and selfmotivated.
- Must be able to work independently and have the drive to succeed.
- Knowledge of local competition and general industry trends
- Strong interpersonal and communication skills
- Excellent decision-making ability and analytical skills
- Knowledge of a variety of computer software applications
- Bachelor’s degree in business or equivalent combination of education and experience.
- Minimum of five years of hospitality sales experience. Minimum of three years of management
experience.
- Excellent leadership skills and strong revenue management skills. Must be innovative and selfmotivated.
- Must be able to work independently and have the drive to succeed.
- Knowledge of local competition and general industry trends
- Strong interpersonal and communication skills
- Excellent decision-making ability and analytical skills
- Knowledge of a variety of computer software applications
Freqently Asked Questions
Metairie’s hospitality sector shows steady demand for experienced Leasing Sales Directors, especially those skilled in revenue management and community engagement. Compared to entry-level leasing roles, director positions face moderate competition, requiring proven leadership and strategic sales expertise within the local market.
Understanding Metairie’s active adult community trends and local competitors is crucial. A Leasing Sales Director must tailor marketing strategies to regional preferences, seasonal demand, and community events, which significantly impacts occupancy rates and average daily revenue in this Louisiana locale.
Leasing Sales Directors often focus on top-line revenue generation and strategic marketing plans, while Leasing Managers handle day-to-day leasing operations. Directors lead with innovative revenue management, cultivate high-level client relationships, and oversee market positioning to maximize occupancy and profitability.
Professionals usually advance from leasing associate or specialist roles to managerial positions before reaching director level. Gaining expertise in sales leadership, customer relations, and market analytics is key to climbing the ladder in hospitality leasing sales.
Balancing high occupancy rates with exceptional resident experiences demands constant communication, market research, and problem-solving. Directors must address customer feedback swiftly while maintaining cost controls to enhance both guest satisfaction scores and departmental profitability.
INTEGRA PERSONNEL offers tailored recruitment solutions that connect Leasing Sales Directors with properties emphasizing strategic growth. Their network and industry insights assist candidates in aligning with roles where leadership and revenue maximization are top priorities.
Joining INTEGRA PERSONNEL often means access to diverse hospitality portfolios and community engagement initiatives in Metairie. This environment fosters professional growth through exposure to dynamic market challenges and leadership roles in active adult communities.
Leasing Sales Directors in Metairie generally earn between $75,000 and $95,000 annually, reflecting local market conditions and the role’s seniority. Compensation often includes performance incentives tied to occupancy rates and revenue milestones.
A bachelor’s degree in business or related fields combined with hospitality sales experience is highly regarded. Certifications in real estate leasing, property management, or hospitality sales strategies can significantly enhance a candidate’s appeal locally.
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