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Leasing Sales Director
Dunson & Associates, Inc.
Location : Metairie, LA, 70005
Job Type : Full Time / Part Time
Date Posted : 1 December 2025
Summary /Job Purpose
The Leasing Sales Director generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.
Summary /Job Purpose
The Leasing Sales Director generates top-line revenue through outside direct sales and by identifying, developing, and maintaining property sales and marketing objectives. Responsible for maximizing the occupancy and the average daily rate of the Active Adult Community.
Main Responsibilities
- Assists in the development of the Marketing Plan and Key account action plans.
- Cultivates lead sources through direct sales calls/ appointments, cold calls, telemarketing, etc.
- Establishes and maintains close contact with assigned accounts and target accounts.
- Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
- Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
- Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s/Community’s strengths and competitor’s weaknesses and capabilities.
- Controls departmental expenses on the property’s behalf to minimize hotel costs.
- Maintains active involvement in assigned community and industry organizations.
- Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
- Be aware of guest satisfaction scores and work toward increasing departmental and overall guest
and resident satisfaction.
- Performs other duties as assigned.
- Assists in the development of the Marketing Plan and Key account action plans.
- Cultivates lead sources through direct sales calls/ appointments, cold calls, telemarketing, etc.
- Establishes and maintains close contact with assigned accounts and target accounts.
- Maintains well well-documented, accurate, organized, and up-to-date file management system to service the client, prospect, and employer in the most expedient, organized, and knowledgeable manner.
- Develop strong customer relations through frequent communication and professional, courteous, and ethical interpersonal interactions. Develops customer profiles and maintains an effective trace system, including dates and references, to best meet the client’s needs, resulting in superior account services and increased revenues.
- Conducts research, surveys, personal investigation, and studies marketplace and territory to effectively capitalize on the hotel’s/Community’s strengths and competitor’s weaknesses and capabilities.
- Controls departmental expenses on the property’s behalf to minimize hotel costs.
- Maintains active involvement in assigned community and industry organizations.
- Assists in ensuring that customers and residents are 100% satisfied with their hotel experience.
- Be aware of guest satisfaction scores and work toward increasing departmental and overall guest
and resident satisfaction.
- Performs other duties as assigned.
Qualification Standards
- Bachelor’s degree in business or equivalent combination of education and experience.
- Minimum of five years of hospitality sales experience. Minimum of three years of management
experience.
- Excellent leadership skills and strong revenue management skills. Must be innovative and selfmotivated.
- Must be able to work independently and have the drive to succeed.
- Knowledge of local competition and general industry trends
- Strong interpersonal and communication skills
- Excellent decision-making ability and analytical skills
- Knowledge of a variety of computer software applications
- Bachelor’s degree in business or equivalent combination of education and experience.
- Minimum of five years of hospitality sales experience. Minimum of three years of management
experience.
- Excellent leadership skills and strong revenue management skills. Must be innovative and selfmotivated.
- Must be able to work independently and have the drive to succeed.
- Knowledge of local competition and general industry trends
- Strong interpersonal and communication skills
- Excellent decision-making ability and analytical skills
- Knowledge of a variety of computer software applications
Freqently Asked Questions
A Leasing Sales Director in Metairie leverages direct sales strategies and market research to boost occupancy and optimize daily rates. Understanding local demographics and competitor offerings enables targeted outreach, enhancing community appeal and driving consistent revenue growth within the active adult housing sector.
Effective Leasing Sales managers exhibit proactive communication, strategic decision-making, and innovative revenue management. Their ability to foster strong client relations and adapt to market trends ensures they meet sales targets while maintaining high occupancy and tenant satisfaction.
Top skills include advanced sales acumen, in-depth knowledge of leasing operations, analytical prowess for revenue optimization, and strong interpersonal communication. Experience in managing teams and navigating local market competition is also highly valued for driving leasing success.
At Dunson & Associates, the Leasing Sales Director is vital for aligning property marketing with revenue goals. The role involves cultivating key accounts and deploying innovative leasing tactics to maximize occupancy and maintain the company’s competitive edge in Metairie's dynamic real estate market.
Dunson & Associates emphasizes a blend of direct sales initiatives and meticulous client relationship management tailored to active adult communities. The role demands a hands-on approach to market research and expense control, distinguishing it from more generalized leasing positions.
Leasing Sales Directors in Metairie typically earn between $85,000 and $110,000 annually, reflecting the region's cost of living and market demand. Compensation varies with experience, leadership skills, and proven success in maximizing property occupancy and revenue.
Metairie’s expanding active adult housing market has increased demand for leasing experts adept at navigating regional competition and demographic shifts. Professionals with local market insights and strong sales backgrounds find ample opportunities amid ongoing community developments.
Traffic patterns around Metairie can fluctuate, especially during peak hours, potentially affecting punctuality for on-site client meetings. Candidates should consider flexible scheduling or remote administrative work options to balance commuting demands with sales responsibilities.
Leasing Sales Directors focus on strategic planning, team leadership, and high-level client engagement, whereas entry-level agents handle property tours and initial client interactions. Directors also oversee marketing initiatives and revenue optimization, demanding broader decision-making capabilities.
Advancement typically involves gaining comprehensive sales experience, mastering revenue management, and developing leadership skills. Pursuing certifications in real estate or hospitality sales, combined with proven success in managing leasing teams, facilitates progression to director positions.
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